Ninety thousand followers, a hundred thousand miles, and a small library of products for the creators coming up behind us. We're Rachit and Rubaina — and when we're not writing from a cabin in Vancouver Island, we're building Soshlabs.ai for creators and small brands.

It started with one camera on a kitchen table in Toronto, a spreadsheet of national parks, and a quiet decision that neither of us was going back on Monday.
We'd both spent years inside office buildings — different cities, different companies, same fluorescent light. When we started MiscGyan, it wasn't a business plan. It was a travel page, the two of us, figuring out what looked honest in a frame. Alaska in September. A ferry to Vancouver Island. Olympic National Park in the rain. Somewhere between a hundred thousand miles and ninety thousand followers, it stopped being a side project. People started asking how we did it.
So we started writing it down. The Creator Accelerator Playbook is the book we wish we'd had in year one. Soshlabs.ai is the tool we wish we'd had in year three. Everything on this site is built from one place — two creators who still shoot, still write, still travel, and still believe a good page is worth more than a loud one.


Long-form field notes from the road — the Alaska itinerary that ran three days long, the Vancouver Island loop that almost didn't happen, the wine country weekend that turned into a brand deal. No affiliate listicles. Just the trip, the frame, and what we'd do differently.
Every product on this page started as a document we made for ourselves. We figured if it worked for us, it might save someone else a year.
From zero to your first $100K.
The exact playbook we used to turn a travel page into a business — content systems, pitch emails, pricing, and the contracts nobody tells you about. Short on theory, long on screenshots. Built to be read in a weekend and used on Monday.
Small files. Big unlocks.
Notion templates, pitch decks, content calendars, and a few short ebooks we're finishing now. Designed to be opened, filled in, and used the same afternoon. Dropping across the next few months.
Soshlabs.ai is a centralized interface for precise social media execution for small brands and creators — the same kind of businesses we've been pitching, shooting for, and learning from for the last five years. Now with Sosh AI, you can plan for, create for and distribute content to 14 different social channels with 1-single-click. It is what we wish had existed for both of us.
"Impressed by the effort and thought you put into your work."
"Love the storytelling and personal touch."
"Beautiful frames. Videos look great."
"Your kindness and engagement stands out."